Create several catalogues for product promotion.
SD+ were looking to update their catalogue of sign and digital vinyls. I worked within company brand guidelines to develop and populate this catalogue in collaboration with the Design and Marketing Team. I used content provided by the team leader and photographs provided by the in-house photographer to populate the InDesign document according to set guidelines.
Next they wanted to update their catalogue of display and fixture products. Again I worked within the team using the same process as the previous catalogue, with some leeway given for certain pages. In this instance, with thoughts of Brexit looming the company didn’t want to include pricing. Therefore a separate price guide was created, again following set brand guidelines, yet changed to best display pricing.